Just watched a guy run a mile on a treadmill and consume more processed snack cakes than a person should EVER eat while doing it. I'm telling you, I did the math and the minimum number of calories he packed away is close to 5000, all sugar and carbs. Don't think he died afterwards which is the most surprising part.
It was done as a promotion for Betabrand, makers of Cordarounds and some of the more unique clothing items you'll ever find, including discorounds, reversible smoking jackets, "Wrath" pants and the ultracool Cornucopia bag.
http://betabrand.com/
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